Elements of Graphic Design That You Need to Learn
There is a level of expertise required in composition of graphic designs as much as they seem simple and easy when you look at them. Most graphic designers use certain elements in their work to make their designs attractive. Below are some of the elements used by these professionals to achieve a creative design.
As much as color comes in a variety of composition, hues and shades it is an important element in graphic design. The color wheel invented by Sir Isaac Newton is important since it helps artist combine colors well. if you are looking to blend colors then consider colors that are next to each other in the color wheel are ideal while opposite colors help give a more bold effect.
Another important element in graphic design is lines since they provide structure and blueprint to graphic work. since they divide elements in a page. When lines are used in several layers they can also have a layered effect.
Geometric shapes and organic shapes are the two types of shapes you are likely to see in graphic design compositions. Organic shapes are mostly wiggly and uneven and they are mostly used to make undefined objects unbound using the rules of uniformity. Geometric shapes on the other hand create uniform promotions by employing geometric shapes.
When you put elements side by side, you compare them and this creates contrast. Contrast is important because it helps to give clarity to design and remove boredom. The viewer is able to appreciate compositions when contrast is used.
The relationship between elements in a composition is known as scale. With scale, a designer is able to set a focal point by making the viewer attracted to certain element. Using various scales can help the artist attract the viewer to look at specific places.
How elements are grouped is usually determined by space and it is an important element in composition. As the viewer looks at the composition, it can be confusing if space is lacking. When the spacing between elements is balanced, the designs look uniform and are easy to look at.
Elements are usually joined to each other with an imaginary axis that is known as alignment and it is an important design element for graphic designers. alignment helps you get balance with your visual representation especially when texts are used. It is easy to have more than one alignment pattern if you are looking to have a sophisticated layering effect.